1
2
3
4
5
6
7
MASTER OF ARTS PROJECT
Brief
Recognising a gap in the market I formed my own creative brief. In current culture the spaces for the LGBTQ+ community is ever growing in terms of pubs, bars, and nightclubs. These places are vital to communities as a place to feel safe and seen. Whilst these establishments are so important they are not as inclusive to certain groups of people. For instance those under the age of eighteen, and people who don’t drink for personal or religious reasons. Many of the current venues also have a large sway towards gay cisgender men, with only a small number being more inclusive to cis women and/or transgender individuals.
Solution
Deliverables include a branding package with a suitable name, logo, website design, and social media imagery.